Information Architecture and
User Interface Design for
Online Campaign Management System

As one of the UK’s largest energy suppliers EDF Energy is tasked with producing and managing huge numbers of online and offline customer facing and internal support documentation – they needed a slick system for management.

Clarion developed this complex online document and campaign management solution through full project scoping, end-to-end information architecture (IA), site mapping and wire framing. Final design incorporated on-brand ‘picto’ iconography with logical colour coding and sign posting to ensure the end result delivered an intuitive user interface (UI) and fluid user experience. We went on to develop the front-end HTML, CSS and Javascript code for hand-over to the EDF Energy IT developers.

This powerful and intuitive solution has resulted in huge internal time savings, increased accuracy and efficiency.

The end result delivered an intuitive user interface (UI) and satisfying user experience, leading to internal cost savings through time saving and increased efficiency.

“Their commitment to our needs and high quality design and project management means a design brief is never misinterpreted".

I would be very happy to recommend them".

Marketing Communications
EDF Energy Plc

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