Direct Mail for Talent Management Consultancy

Transforming business behaviours is one of the top-line offerings from A&DC and their reputation for successful delivery of these services is highly regarded across the industry.

In this competitive sector of talent management the challenge was to develop a direct mail campaign that got past the gatekeepers and created cut-through. This successful solution was born from a concept that went a few steps further with the ‘butterfly’ icon that depicts the A&DC transform offering.

The combination of the ingenious pop-up card construction alongside relevant, well targeted and appealing messaging, with an offer the audience couldn’t resist, led to response levels that exceeded all expectations.

A&DC are one of The Clarion Portfolio’s longest standing clients – read more about our lasting relationship.

Getting past the gatekeepers and creating cut-through with this pop-up direct mail campaign.

"I wouldn't hesitate to recommend Clarion to anyone and I look forward to working with them on many more projects in the future."

James Foster
Marketing Manager
Assessment & Development Consultants Ltd

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