Logo Design and Corporate Identity
As a startup company C7 Architects had designed their own logo in-house. By their own admission it lacked the finesse to which they aspired and their high standards demanded.
Designing for other designers is always a challenge – and their brief to Clarion was that the new logo design should be an evolution, not a revolution of their existing identity. It must appeal to their target audience across the top end private residential market as well as their commercial and retail client base, whilst presenting their individuality and hands-on creative approach with a touch of their technical know how.
The end result is a new logo that presents a mix of class, creativity and uniqueness and the Clarion team had the pleasure of joining C7 at the celebration launch of their new premises and new brand identity.
“We have thoroughly enjoyed our working relationship with Clarion. Our website is a testimony to their design talents and we have had so much positive feedback on both the website and our branding."